Dates: Tuesday 14th, Tuesday 21st February and Tuesday 7th, Tuesday 14, Tuesday 21st March 2017.
Venue: Your place of work, or ours – Wonderstuff Newcastle, NE3 1DH.
To build your business,
build your brand.
Background
With the increased power, and choice, of the consumer the dynamic between you and your audience has changed. Successful organisations now have an active and on-going relationship with their brand, taking into consideration the role it plays in the larger world, both inside and outside the organisation.
Know your vision to build your brand. The first step is to identify what you’re aiming for both as a business and as a brand, to establish your ambition. Once established, ambition can be defined and turned into a vision.
Business goals are typically financial or quantitive. Brand goals are typically intangible or qualitative. Together they enable you to build the business you want, the way you want it.
This workshop will provide the understanding, principles and support to enable you to define your vision with two sets of goals, one for business and one for brand, and to develop your organisation’s vision phases and timeline.
Realise your brand vision.
Who is this for?
New organisations needing to understand how brand can impact their business.
Existing organisations needing to unlock business growth in competitive markets.
Why take part?
These workshops provide the opportunity to step back from your day to day in order to help develop and clarify a vision for the future of your business and understand how your brand will enable this. This is equally beneficial for a start-up business or an established organisation looking to clarify and define the business’s next steps.
Where and when?
Part 1 – Workshop Event:
Choose from – Tuesday 7th, Tuesday 21st February, 7th March or 21st March, 2017. 2hrs. 09:30-11:30, inc refreshments.
Part 2 – Individual Meeting:
Scheduled for the following week at a time to suit you. 1hr.
What do I take away?
A clear understanding of why and how your brand can grow your business.
A documented Brand Vision Timeline (where you want to get to and the stages involved, typically in 6 or 12 months phases) and the thinking tools to use this to propel your business forward.
Fees
Individual £240 +vat per place.
(Limited places per workshop)
Still not sure if this is for you?
Speak to Paul (Founder) or Erika (Brand Consultant) on 0191 447 2727 to find out more about the workshops, and understand if they can add value for you and your organisation.
paul@wonderstuff.co
erika@wonderstuff.co
