Crossfit Open 23.1
It’s time for the CrossFit Community to test ourselves in this year’s CrossFit Open. One of the many great things about Crossfit is that it enables your average Crossfitter (me) to test myself, and to see how the best in the world are doing too. Last night’s Open Workout 23.1 was live from Madrid and […]
Dr Martens – Move into Wellness
How could Dr. Martens move into wellness? Well, they could leverage their reputation for rugged, durable footwear and create a line of yoga-specific products that allow customers to “always wear Docs.” Here’s how they could do that: Yoga mats with Dr. Martens’ signature design – Dr. Martens could create yoga mats with their iconic style, […]
What’s the most important thing you can do to build your brand in 2023?
In general, the most important thing you can do to build your brand in 2023 is to focus on delivering a consistently high-quality product or service, and to communicate effectively with your audience about the unique value that your product or service offers. Here are a few specific suggestions: Define your brand values and purposeWhat […]
Brand & Design Inspiration for 2023
Get off the starting blocks Using inspiration to help create a view of your future brand and business growth can be a powerful tool for success and development. Inspiration can come from a variety of sources. We’ve collected some of the best websites, posts and articles about Brand and Design in 2023 to help you […]
Green Friday
Go Green for Black Friday? “Every year the confusion and chaos of Black Friday descends upon the European population, causing lots of frantic and often needless spending – and even, disappointingly, violence. But beneath this more widely reported façade, there is a growing movement away from these impulsive and sometimes damaging behaviours, and towards a […]
ART X SPORT 2022
Wonderstuff are bringing art and sport together in 2022 to celebrate the Rugby League World Cup. Following on from our successful ART X SPORT 2021 live art event Wonderstuff are again bringing art and sport together in 2022 to celebrate the Rugby League World Cup and raise funds for Newcastle Rugby Foundation. This year we’re working […]
Effective design is priceless
I just found a packaging range for children we created 10 years ago that is still in use. Strong, effective packaging design adds value by;• Building a recognisable range• Increasing customer retention• Reducing investment needed in ‘rebranding’ to stay ‘trendy’ And I’m pleased as punch to again see that our work lasts.
Wear your own brand
You have a brand. You committed to it the day you started your business. A month, a year, or a decade ago. It is unique, and it is yours.But do you wear it with pride? Share it with everyone you meet? You have to love your brand – because if you don’t, why should your audience? Why bother? As a […]
G H O S T S – Live Art Event
ONE NIGHT UNLIMITED POSSIBILITIES. On Thursday 28th October 2021, five artists each brought a skateboard ghost to life using their own creative style. They were hard at work in front of a live audience where the public and like-minded creatives could observe their skills. The five transformed ghosts created a vibrant set of artworks that […]
6 Weeks of Summer Review
As you may know, our team at Wonderstuff have been enjoying a 4-day working week for the past 6 weeks. Summer should come as such a welcoming relief in our lives, and we believe that relaxation and enjoyment are essential, especially this year. We recognised that once you take work, chores and other life admin […]
6 weeks of summer
Summer plays such a crucial role in our busy lifestyles. That period of the year that’s filled with light nights, BBQs on the beach, swimming in the sunshine, adventurous road trips and an overall sunny state of mind. But how are you supposed to fit all these leisures in when you’re still in work mode? […]
We’ve got some merch’
We’ve only gone and had some new t-shirts made for our first sponsored team event – a Crossfit competition in our local box, Method Training. Taking part in FREEDOM PAIRS on the 24th July, team Wonderstuff (Paul and gym buddy Tess) will be athletes in the one-day competition. Three workouts testing their Olympic lift strength, stamina, […]
Sharing Restaurant Branding Inspiration.
This round of tailored research is going to be around restaurant branding and customer experience. Whilst it limits the industries that I look at for design inspiration, it creates focus and better comparison. Bar ChidoThe first piece of restaurant branding I have chosen is by EightySeven, an award-winning branding studio. They have designed the brand identity […]
Discovering the World of Web Design
Design is constantly evolving within the digital market. Brands are becoming more active online, which means their appearance through a screen has to epitomise who they are as a company. Engaging interest and achieving simplicity are the fundamentals that I follow as a junior, in order to produce interesting and effective designs. After studying branding […]
Supersized Public Art
We need your support. Help us create Gosforth’s largest piece of public art. Now is the time to bring a real sense of pride and public spirit by creating and installing a large wall mural to transform Gosforth. Flintlab Coworking Space opened in Gosforth in 2018, and after the change in road layout at Gosforth […]
Your Brand Ripples
Be clear on your customer journey, and where your brand, your position, your marketing, and your sales channels all make an impact. Pick the most important point in your customer’s journey, then work out from there to make sure all your touchpoints align and add the right amount of value. Think of your key touchpoint […]
