Effective design has purpose. To improve communication between your organisation and your audience.

Jess (Durham’s Head Distiller) knew that the landscape for gin had changed and knew that to improve the sales of Durham Distillery’s Summer Fruit Cup, they needed a new label – with a name that suited the market. As their long-term brand partner we worked with Jess to re-design the label – and to increase sales.

Durham Strawberry & Pink Pepper Gin Liqueur was born.

The label has made a real difference to product sales

Design of Durham Strawberry & Pink Pepper Gin Labels

 

Since launch the label has made a real difference to product sales, and once the final sales figures are in we’ll be able to report on the improvement that design has made to the bottom line for Durham Distillery.

See more of our the results of our relationship with Durham Distillery here.

Or even better. Visit Durham Distillery’s website, and order some for yourself.


If the landscape you operate in has changed, and you understand that your brand and it’s communication through design can make a difference, talk to paul@wonderstuff.co

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