We spend our time both thinking - and doing. These are just a few examples...

Here you will find our journal posts – our thoughts, findings and client news.

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Supporting young talent

There's a lot of talent out there. And we've just had the pleasure of meeting some. Recently Charlotte - a photography student - spent a month with us learning, practicing, and improving her skills.…

Lixir Tonic Website Design

Seeing a website launch and be well received is always a good indicator of the balance of content, website design and build. We're proud to be part of Matt and Jordan's journey - and to see the first…

Brand’s Best Friend

God is said to have created man in his own image.  Truth or story, it illustrates something key about the reasons humans make the choices they do, and why we are attracted to, and become loyal to…

Know your purpose and act on it.

Wonderstuff has always had purpose, but now more than ever, I believe it's important that we're clear about it. Having worked in the design and advertising industry for over 20 years, I have…

A Good Business

Can a business doing good, be good business? The Wonderstuff team went to a 'Design Event' talk recently where a design agency founder recounted enthusiastically how as a child in the 1970s and 80s,…

TOMS: The One for One Company®

91% of millennials today prefer to buy from companies associated with a social cause. 72% of consumers would recommend a brand that supports a good cause over one that doesn’t. Knowing the 'why' of…

North Side Coffee

We work with a broad range of clients as our methodology can be applied to all businesses, all sectors and all sizes. Whether a startup or a well-established business, we help and support our clients…

Effective Design in the Food and Drink Sector

Our founder, Paul Alderson, delivered a talk on effective design on Friday 20th April 2018 for Rise & Design: Design in the Food and Drink sector, with our client Liam Sherriff, Managing Director…

Use strategy with action to realise your vision

Wonderstuff was founded in 2009 with a vision to build a brand and design agency that adds value for clients, supports staff, and leaves the planet a little better off. Since then we've worked with…

An Age of Aesthetics

"The reality is that graphic design is a profession wholly in thrall to its own visions of formal beauty. Beauty is the single quality designers most value and crave" – Rick Poynor   As Jeffery…

Define your vision and act on it

I love the old Japanese proverb: “Vision without action is a daydream. Action without vision is a nightmare”. I have seen clients over-invest in both strategy (vision) and delivery (action) to the…

Review and Refocus

How does an organisation know it is driving in the right direction towards business success and brand vision? Commonly, energies and enthusiasm power the initial development of written strategies and…

Creating health-focussed branding, and packaging design

Natural Nutrients packaging design Natural Nutrients appeared on Dragon’s Den and left with two Dragons under their belt. They had also secured interest in their Protein Popcorn from a high street…

You talkin’ to me?

A Wonderstuff 365 article. Make them count. When Robert De Niro delivered those words in Taxi Driver over 30 years ago it made such a huge impact on the audience that his performance still echoes on…

When Life Gives You Lemons…

In the run up to Valentine's Day, with all this talk about love, we got thinking about beauty. Not just beautiful people, but beautiful brands. But what really is beauty, and what value does it hold…

Pop the question this Valentine’s Day

We’re devoting Wednesday 14 February to the pursuit of love. Brand Love. Every organisation wants to create experiences that help staff and customers fall in love with who they are and what they have…

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