Our blog

Our thoughts, updates on projects, and client news.

Wear your own brand

You have a brand. You committed to it the day you started your business. A month, a year, or a decade ago. It is unique, and it is yours.But do you wear it with pride? Share it with everyone you meet? You have to

ghost skateboard design

G H O S T S – Live Art Event

ONE NIGHT UNLIMITED POSSIBILITIES. On Thursday 28th October 2021, five artists each brought a skateboard ghost to life using their own creative style. They were hard at work in front of a live audience where the public and like-minded creatives

Inspiring Actions in Changed Times

It’s an unprecedented time of change, and businesses are doing amazing things.  Examples we’ve spotted* in the food and drink sector are breweries and spirits manufacturers switching production to make hand sanitiser, including many UK-based companies. These businesses are going above


Today’s blog post is all about positivity! Make Use. Use every opportunity. Everything that goes well. Use it. Everything that doesn’t work out. Use it. It’s hard to be on top of your game every day – so it’s important

Black Storm Brewery Design Collaboration

Black Storm Brewery has worked with brand and design agency Wonderstuff, independent illustrators and craft breweries from around the country to create its 12 Beers range. Each limited edition brew comes in a distinctive can reflecting its ingredients, flavours or

Culture Montreal

Kerry’s Top Picks

Given my background in teaching, I have a love for sharing, supporting and inspiring others around me. From the beginning of 2020 I’ve challenged myself to share incredible creative work on my LinkedIn daily that has particularly caught my eye,

Welcome to our New Design Director

Kerry Neesam has joined our team as design director. Kerry graduated from Teesside University with a first class honours degree in graphic design in 2013. She worked in various agencies in the north east before moving to London to join

Work featured on CreativePool

It’s always nice to see our work featured.  This time we’re featured on global design site CreativePool, alongside agencies I’ve respected and admired for years, including Mother, B&B studio, Coley Porter Bell and more. The project featured is the rebranding of Newcastle based world

Celebrating the Launch of Brain Balms

Wonderstuff began working with Nicolette Perry in 2017 to explore the potential and position of her natural and organic, scientifically based, products.  We developed names for the business to provide Nicolette with a platform to develop her range, in line

Building a Brand to Be Proud of

Recently we were engaged to create a new brand and identity for a private label supplements brand. Part of the brief was to create an attractive brand which could target start-ups and fully fledged companies alike. After plenty of research,


We’ve invested time this week with an organisation in Manchester who are about to rebrand and had bad experiences in the past working with a designer. The last thing we wanted to do was work with them – and them

November Dribble Meetup

Wonderstuff founder Paul Alderson is speaking at the November @Dribbble meet-up on Friday, 1 November at Star & Shadow Cinema. Talking about design as a business, motivation, risks and (his) mistakes! http://nvite.co/rxv9mm

Make significant impact.

Make significant impact. Last week we spoke to the owner of a successful business. The conversation started with an enquiry about updating their website. It moved to exploring the goals of the business with regard to their audience and their

The £1 Million Cookie

Can you even imagine it. I can. Why? I was talking this week about long term vision and the example I used was this; If the goal is to sell £1 million of cookies, you can create a brand that

Time is easy. Attention is hard.

Time is easy. Attention is hard. Don’t ask how your new brand agency how long the project will take. Instead, start by considering how much attention you will assign to the project. Having worked with many business owners of the

Adding value, being busy and making time.

Here at Wonderstuff, taking time to reflect on topics that matter most to us i important. Reflecting gives us a chance to understand our industry better, dig deeper into our own businesses and enrich our personal lives… Business is untidy.

Your Brand is in the Hands of Your Audience

A bird in the hand… Here at Wonderstuff, we love a great visual showing how sharp our design work looks. But we love to see the work in the hands of the audience even more. Since seeing our packaging designs

We’re Creating Strong Brands

A strong brand improves sales and can provide owners with renewed confidence in their business. A strong brand can also be colourful, engaging, and joy to create. These are the uniforms for restaurant staff, as part of a wider rebranding

Are you ready to take the leap?

Thinking of running your own agency? Are you ready to take the leap? Wonderstuff will soon be looking to grow, but we won’t be looking for a jobseeker. We’ll be looking for someone ready to take the leap and be

Stop. Look. Listen.

Not every day is about winning. Some are about planning. Some about achieving the body of work that needs to be done. Some are for stopping. Looking. Listening. To yourself and the world around you. Each week we find ourselves

Strategy gives direction. Name gives form.

Strategy gives direction. Name gives form. We’ve been working on a project to define the position, name, and identity, for an ambitious new venue in the city centre over the last few months. With some of the strategic elements and

Defining Brand Purpose

What is your brand’s purpose? Why does it exist? If making money is the first answer, then think a little harder. What motivates you or all of the individuals within the organisation to come to work everyday? What change or

Celebrating 10 Years of Wonderstuff

Ten years of gratitude. We have recently celebrated the 10 year anniversary of Wonderstuff. The last decade has provided a rollercoaster of, well pretty much everything, as we’ve enjoyed great successes with our clients and had our share of hard